Friday, 29 October 2010

Who is creative?

Many people think of artists, writers, product designers and marketing professionals.

I believe that creativity and innovation show up in all walks of life, but may look different in each domain.

Here's a BBC radio 4 documentary, which explores creativity and innovation in tax avoidance. Who are the creative people in this area?  Bankers, accountants, multinational companies.

The tax gatherer's dilemma?  'It's like a fat policeman chasing a Ferrari'.

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